Terminator / Paramount & NBA - Arnold & Kawhi

In this co-branded movie promotion, we paired Terminator stars Arnold Schwarzenegger and Linda Hamilton with NBA stars Kawhi Leonard and Paul George. In addition to producing this spot, I also negotiated Kawhi's appearance with his reps. On set, the rendezvous of actors and athletes was all laughs and the final product went viral across social media and sports TV.

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AT&T - Big Man Back on Campus